Blending Heritage Style Design with Advanced Features for Every Creator's Camera Bag

BETHLEHEM, Pa., Feb. 6, 2025 /PRNewswire/ -- OM Digital Solutions is thrilled to announce the launch of its latest innovations in digital imaging: the OM SYSTEM OM-3 Mirrorless Interchangeable Lens Camera and two premium prime lenses, the M.ZUIKO DIGITAL 17mm F1.8 II and 25mm F1.8 II. Designed for photographers and creators of all skill levels, these products deliver a perfect combination of style, performance, and versatility, opening doors for creative exploration.

Transforming the Creative Experience: The OM SYSTEM OM-3 Camera
The OM-3 marries the timeless elegance of a classic SLR with cutting-edge technology. Inspired by the iconic Olympus OM-1 film camera, its compact and lightweight body features intuitive controls and powerful capabilities equip creators of both stills and video with a versatile tool at their fingertips.

Key Highlights:

• Timeless Design Meets Advanced Performance: Merging a sleek, retro-inspired design with the latest in imaging technology.
• Customizable Profiles for Creative Individuality: Create signature styles with intuitive color and monochrome profile controls.
• Innovative Computational Photography Features: Access features like Live ND/GND, Focus Stacking, and HDR directly in-camera—no additional software needed.
• Cinematic Video Capabilities: Seamlessly switch between stills and professional-grade video with OM-Cinema profiles and extended recording reliability.

Whether capturing stills or cinematic content, the OM-3 offers unbeatable versatility, making it a powerful tool for any creative journey.

High Performance Prime Lenses for All Your Needs
The M.ZUIKO DIGITAL 17mm F1.8 II and 25mm F1.8 II lenses complement the OM-3's capabilities, offering exceptional performance and durability. Compact and lightweight, these lenses feature robust splash- and dust-proof construction, making them perfect companions for your travels, whether capturing the sights on urban streets or iconic landmarks.

Lens Highlights:

• M.ZUIKO DIGITAL 17mm F1.8 II: A wide-angle lens ideal for landscapes and cityscapes, with a large f/1.8 aperture for stunning bokeh and depth of field control.
• M.ZUIKO DIGITAL 25mm F1.8 II: A standard focal-length lens for capturing realistic perception and depth, perfect for portraits and everyday photography.

Both lenses are equipped with fast and quiet autofocus, ensuring sharp, professional-quality images and videos with ease.

Crafted for Creators, Designed to Roam
Together, the OM SYSTEM OM-3 and the M.ZUIKO DIGITAL Prime Lens II series offer a comprehensive solution for creators who demand style, performance, and reliability. With their weather-sealed designs and innovative features, photographers and videographers can confidently tackle any project, no matter the conditions.

Pricing and Availability

• The highly anticipated OM SYSTEM OM-3 Mirrorless Camera will be available starting in late February 2025, with a suggested retail price of $1,999.99 (US)/$2,799.99 (CAD). A bundled kit, which includes the OM-3 camera body and the M.ZUIKO DIGITAL ED 12-45mm F4 PRO lens, will also be offered at a suggested retail price of $2,299.99 (US)/$3,199.99 (CAD).
• Additionally, the M.ZUIKO DIGITAL 17mm F1.8 II and 25mm F1.8 II lenses will be available beginning in late February 2025. The M.ZUIKO DIGITAL 17mm F1.8 II will be priced at $549.99 (US)/$769.99 (CAD), while the 25mm F1.8 II lens will retail for $499.99 (US)/$699.99 (CAD).

For detailed product specifications and additional information, please visit the OM SYSTEM website at:
OM-3 Camera Body: Product Details & Specifications
M.ZUIKO DIGITAL 17mm F1.8 II: Product Details & Specifications
M.ZUIKO DIGITAL 25mm F1.8 II: Product Details & Specifications

Company names and product names contained in this release are trademarks or registered trademarks of their respective companies.

ABOUT OM DIGITAL SOLUTIONS CORPORATION
OM Digital Solutions Corporation is a leading provider of award-winning digital imaging and audio solutions, noted for its precision optics and groundbreaking technologies.

After being split from Olympus Corporation in 2021, OM Digital Solutions was newly formed to infuse its imaging heritage of 85 years – including its technologies, products, services, and brand legacy – into a new agile company, unleashing the full potential of its business.

Today, OM Digital Solutions develops best-in-class products that challenge the boundaries of product design and functionality, fulfilling the needs of consumers and professionals alike.

For questions or additional information, please contact: press@om-digitalsolutions.com

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SOURCE OM System